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Innovation in Emerging Markets

Innovation in Emerging Markets

  • 定價:4799

分期價:(除不盡餘數於第一期收取) 分期說明

3期0利率每期15996期0利率每期799
  • 運送方式:
  • 臺灣與離島
  • 海外
  • 可配送點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
  • 可取貨點:台灣、蘭嶼、綠島、澎湖、金門、馬祖
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內容簡介

Innovation is sweeping the globe at breakneck speed, and emerging markets are where tremendous growth and opportunity reside. Jerry Haar and Ricardo Ernst delve into the forces and drivers that shape innovation in emerging markets and present case studies, along with a summation of the key features and outlook for innovation over the next decade.

 

作者簡介

Jerry Haar is Professor of Management & International Business at Florida International University, USA, and Senior Research Fellow at the McDonough School of Business at Georgetown University, USA. He is also a Global Fellow of the Woodrow Wilson International Center for Scholars and a Research Affiliate of the David Rockefeller Center for Latin American Studies at Harvard University. His research interests focus on innovation and competitiveness, regional economic integration and corporate strategy.

Ricardo Ernst is Professor of Operations and Global Logistics, Managing Director of the Global Business Initiative, Managing Director of the Latin American Board, Co-Director of the Global Logistics Research Program and former Deputy Dean, all at the McDonough School of Business, Georgetown University, USA. His research interests include strategic analysis of global supply chain systems at both macro and micro level.

 

詳細資料

  • ISBN:9781137480286
  • 規格:精裝 / 307頁 / 21.6 x 14 x 2 cm / 普通級
  • 出版地:美國

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